One of the worst influenza seasons on record was in 2019, with over 308,000 confirmed cases of influenza in Australia.1 It was atypical, with the season hitting early and maintaining through the warmer months.1

Immunisation rates increased from an estimated 11 million2 in 2018 to 13 million in 2019.3 Pharmacists played a significant role in this increase, doubling immunisations delivered in community pharmacy from an estimated 1 million in 20182 to 2 million in 2019.3 Pharmacists can increase the provision of immunisation in adults and expand the service to children 10 years and older.

Learning objectives

After successful completion of this CPD activity, pharmacists should be able to:

  • Recognise the importance of pharmacy influenza vaccination services from a health and profitability perspective
  • Identify the significance of implementing a pre-influenza season immunisation strategy in community pharmacies
  • Summarise key elements of influenza vaccine accessibility in community pharmacy and the potential to enhance consumer loyalty.

Competency standards addressed (2016): 1.1, 1.3, 1.4, 2.1, 2.3, 3.2, 4.4, 4.5, 4.7

This article was produced in partnership with Mylan.

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Burden of Influenza

In Australia, influenza is a considerable burden, particularly in 2019 (see Table 1, opposite and Table 2 and Figure 1); over 800 Australian

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